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Business Studies IGCSEPDF 200
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MHL manufactures tyres for large vehicles. It has factories in 6 countries. The business creates
external costs when producing its products. Good communication with MHL's suppliers is important.
The Managing Director knows globalisation provides many opportunities for MHL. She is reviewing
data for one of MHL’s factories as she wants to reduce the average cost of the tyres. An extract
from this data is shown in Table 4.1.
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(d) Explain two opportunities of globalisation for MHL.
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TT a
MDZ manufactures a range of chocolate bars. It has 300 employees. MDZ purchases its ingredients
from suppliers in the local area. Acting in an ethical way with its stakeholder groups is important.
MDZ has products at different stages of the product life cycle. The business is also developing a
new product. The Marketing Director needs to make decisions about the packaging and the price
of the new product. She knows it is important for a business to use a suitable method of sales
promotion for a new product.